Subtitle
Clarify Your Message So Customers Will Listen
Category
Product Marketing
Author(s)
Top
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"Building a StoryBrand: Clarify Your Message So Customers Will Listen" is a book that helps businesses improve their marketing.
The author explains how to use storytelling to make marketing more effective. The book teaches a seven-part framework to create clear and compelling messages.
It covers topics like understanding what customers want, how to tell a clear story, and the importance of simplifying your message. It also explains how to create a strong call to action and simplify the customer journey.
Overall, the focus is on making your message easy to understand so that customers will pay attention and make purchases.