Subtitle
You Can't Be Seen Until You Learn to See
Cover
Category
Product Marketing
Author(s)
Top
Senior PMMBA
"This Is Marketing: You Can't Be Seen Until You Learn to See"
"This Is Marketing" is a book that talks about product marketing. It's written to help you understand how to get people to notice what you're selling.
The book explains the importance of seeing your customers' needs first. It emphasizes that you must understand what they want before they will notice your product.
Topics covered include understanding your audience, building trust, and creating products that solve problems. The book also discusses how to spread your message in a way that feels personal to each customer.
It’s a guide for anyone who wants to learn how to market a product effectively.